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As stock markets flailed and the age of zero interest was only slowly beginning to end, 2022 was not kind to investors. The year was also Wall Street’s worst since the Great Recession, causing most shareholders leaving markets owning less than what they started with. Those with more conservative investments, like a savings account, could have had the last laugh, had it not been for 2022’s rampant inflation that made even a stagnant account balance worth quite a bit less in real world terms.
For more adventurous investors with the right amount of money, so-called luxury investments or investments of passion could have been a way out of this predicament. A recent study by Knight Frank details flashy asset options outside of stocks and other financial products that blew past last year’s inflation rate with their average increases in value. Art, for example, rose in price by an average of 29 percent over the course of 2022 – well above the year-over-year U.S. inflation rate in December of 6.5 percent. An investment in a classic car yielded a value increase of 25 percent across the category, while a statement watch increased in price on average by 18 percent. Handbags, expensive wine and collector coins were still up more than inflation between the beginning and the end of 2022. Some luxury investments didn’t make the inflation cut in 2022, but at a 3-6 percent value increase, these luxury asset classes still beat the average savings account interest rate, which stood at only 0.35% in early 2023 despite central banks rates having left zero interest territory.
The study also notes the 10-year value increases of these luxury investment categories. Here, rare whisky is winning out by a large margin with prices increasing by an enormous 373 percent over the time period.
This chart shows the increase in value of select luxury investment asset classes in 2022.
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