“He’s the most famous man you know nothing about” says Louis Vuitton CEO Michael Burke, speaking of the French luxury house’s founder Louis Vuitton , born on August 4th 1821 in a French village named Anchay. 200 years later, the brand he created takes the top spot as the world’s most valuable luxury brand, according to the latest BrandZ/Kantar data.
If there is one market that France dominates, it is indeed that of fashion and luxury. As our Statista chart shows, out of the ten most valued luxury brands in 2021, six are French. With a valuation of $75.7 billion, LVMH – the mother company of Louis Vuitton, owned by Bernard Arnault – ranks first, followed by Chanel with a brand value of roughly $ 47 billion.
Next up on the list is Hermès, whose value is estimated at 46.4 billion dollars.The houses Dior, Cartier and Yves Saint Laurent, respectively in 6th, 7th and 8th positions in this ranking, also represent the colors of France on the global luxury market.
This chart shows the 10 most valuable luxury brands worldwide by brand value in 2021 (in billion U.S. dollars)
