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Bicycle Wreck

Regarding Peloton, I have long-contended several things:

  1. It was at the right place at the right time; Covid-19 was the greatest thing that ever happened to PTON;
  2. Americans are fundamentally lazy, and they aren’t going to keep up a physical fitness regimen fairly long (as the Bible predicted about Peloton: “The spirit is willing, but the flesh is weak.“)
  3. They’re also not going to spend huge monthly fees for the privilege for doing a spin class at home

The stock is down 62% from March. I suspect vastly lower prices lay ahead.

And who could ever forget the cringeworthy commercial that started it all? In it, a slender, attractive woman, with tremendous effort and lots of exercise, manages to become slender and attractive.

Oh, and the ticker.art…………..

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