 13WMAZ |
Kmart’s ‘ship my pants’ ad causes shockwaves and smiles
USA TODAY Sophomoric? Silly? Or a smart strategic move? The jury is out on a new Kmart ad that uses slight of mouth to promote a free shipping service. The online video shows customers who exclaim that they are going to “ship their pants” through a Kmart delivery … ‘Ship My Pants:’ Kmart’s Unexpected Viral HitForbes WATCH: Kmart’s ‘Ship My Pants’ Commercial is Going ViralTIME |
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