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They’re back: JC Penney adds sales – USA TODAY


CBS News
They’re back: JC Penney adds sales
USA TODAY
NEW YORK (AP) — J.C. Penney is bringing back sales. The struggling department store chain this week will begin adding back some of the hundreds of sales it ditched last year in hopes of luring shoppers who were turned off when the discounts disappeared
J.C. Penney Returning To Gimmicky Sales: Reflecting A Turnaround In TumultForbes

Ron Johnson Makes Second Attempt at Pricing Coup (JCP)StreetInsider.com (subscription) (blog)
That Didn’t Last Long: JCPenney Brings Back SalesThe Consumerist

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