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Coming To A FarmVille Near You: American Express Cards – Wall Street Journal


All Things Digital

Coming To A FarmVille Near You: American Express Cards
Wall Street Journal
By Andrew R. Johnson Of DOW JONES NEWSWIRES NEW YORK (Dow Jones)–American Express Co. (AXP), known for lending to well-heeled consumers, is pitching its plastic to the FarmVille crowd. The New York-based lender is rolling out a line of co-branded
Zynga teams with American Express to launch pre-paid credit card with in-game Inside Social Games


Zynga and American Express Launch Zynga Serve Rewards ProgramVirtual-Strategy Magazine
American Express Uses Zynga's Farmville To Lure New Prepaid Card UsersTechCrunch
GigaOM –Adweek –VentureBeat
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